7 reasons why more and more Dutch households are switching to silk flowers
| Reading time | |
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| 4 minutes | Bloom & Wolf |
They look freshly picked, even smell like real flowers, and they'll still look just as beautiful in 10 years.
You know the ritual. Saturday you bring home a fresh bouquet, by Wednesday the first heads are drooping, Sunday it all goes in the compost bin, you rinse out the vase, and next week you start all over again.
It's one of the few things at home you pay for again, every single week. That can change. Premium silk flowers have gotten so good in recent years that even florists have to look twice. Here are the seven reasons why households across the Netherlands are switching to filling the vase just once.
Reason 1:
One investment, years of enjoyment
Fresh flowers feel like a small expense, until you add it up over a year. Do the math yourself:
Fresh flowers per year | Premium silk flowers |
|---|---|
Always a fresh bouquet at home = 26 bouquets per year | Always a fresh bouquet at home = purchase once |
26 bouquets x €15 = €390 | 1 bouquet starting from €29 |
And every bouquet ends up in the trash | One bouquet, beautiful for years. No replacement needed |
Based on an average fresh bouquet of €15. Buy more luxurious bouquets? Then the difference is even bigger.
Reason 2: Never wilted flowers again
No drooping heads on day four, no browning edges, no cloudy vase water. Your bouquet looks the same every morning as the day it arrived. Even after a week away on holiday, and even at 25°C+.
Reason 3: Zero maintenance
No changing the water, no trimming stems, no flower food, no fallen petals on the sideboard. Setting it down is the entire maintenance routine. The occasional dusting, that's it!
Reason 4: They even smell like real flowers
Included with every bouquet: the Bloom & Wolf flower perfume. One spray and your room smells like a freshly tied bouquet.
The biggest prejudice about silk flowers? "But they don't smell like anything." At Bloom & Wolf, they do. Every bouquet comes with a free flower perfume, specially developed to make your bouquet smell as if it was picked this morning.
And honestly, that's even a point in silk's favor over fresh. The scent of fresh flowers fades as they wilt; your silk bouquet you can simply refresh whenever you like.
VIEW THE SILK BOUQUETS
Reason 5: Your favorite flowers, in every season
Peonies in December. Hydrangeas in February. With fresh flowers, the season decides what's in your vase; with silk flowers, you decide. The exact bouquet that suits your interior, all year round.
Reason 6: Flowers in the house again, even with hay fever or pets
For two groups, fresh flowers aren't just inconvenient, but a genuine problem. For them, silk flowers aren't the second-best option: they're the only way to have worry-free flowers at home.
Benefits of silk flowers
For anyone with hay fever or pollen allergies | For homes with cats and dogs |
|---|---|
100% pollen-free: no sneezing fits, no watery eyes | Completely safe: no toxic leaves, stems, or pollen |
No pollen stains on the tablecloth or windowsill | No knocked-over vases with water on the floor (and the cat drinking from it) |
The flower perfume is optional and pollen-free: scent without the sneeze | Finally, lilies and tulips on the table, worry-free |
Also ideal as a gift for someone with hay fever | Also ideal as a gift for someone with cats and dogs |
Reason 7: Indistinguishable from the real thing
And then the question you've probably had this whole page: "But don't they look fake?"
Fair question: the plastic flowers of the past ruined the reputation. Premium silk is a different world entirely: hand-tied bouquets, natural color gradients in every petal, stems that fall just like real stems do. You only notice the difference when you touch it. And often, not even then.
Recommended by our customers
See how our customers style their homes with timeless Bloom & Wolf pieces.
Home of Sanne & Linda, The Ulman
Home of Lennert, The Coyne
Edge Workspaces - Amsterdam, The Fleury
Wolf Atelier, The Morisot
Home of Marleen, The Blair
DISCOVER THE COLLECTION OF SILK BOUQUETS FROM BLOOM & WOLF: INDISTINGUISHABLE FROM THE REAL THING, BEAUTIFUL FOR YEARS.
Still not sure? Try a bouquet at home for 14 days. Not satisfied? Just send it back, it's on us!
| Bloom & Wolf Service | |
|---|---|
| Delivery | Within 2-4 working days |
| Delivery cost | Free delivery from €50 |
| Returns | Free returns |
| Arrangement | Bouquets arrive fully arranged |
| What's included? | Parfume bottle |
