THE HIGHEST QUALITY SILK FLOWERS
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WIRED list of
Hottest Startups 2024

WIRED MAGAZINE
15 October2024
Art. No 13

We’re thrilled to announce that Bloom & Wolf has been recognized by WIRED Magazine as one of Europe’s 100 hottest startups! WIRED’s annual list is well-regarded for highlighting the most innovative and impactful businesses, and we’re honored to be included.

Sustainable beauty, reimagined

At Bloom & Wolf, we’re passionate about offering a sustainable and pesticide- free  alternative to cut flowers. Our premium silk flower arrangements provide a stunning, circular solution that helps reduce waste. Traditional cut flowers often come with a high environmental cost, from transportation to preservation. In contrast, our silk flowers are reusable and designed to be both beautiful and long-lasting.

Silk flower subscriptions: fresh looks, less waste

Our subscription service brings you handcrafted arrangements, delivering fresh looks without the need for constant replacements and waste. Bloom & Wolf’s team carefully designs each piece, offering timeless elegance for homes, offices, and businesses.

Bloom & Wolf founder

Gwen van de Pas

What this recognition means to us

Being on WIRED’s list is a wonderful validation of our commitment to innovation, style, and sustainability. We’re excited to continue creating beautiful, sustainable spaces with Bloom & Wolf and are grateful to be on this journey with you!

Text Leila de Zwart

Photography David in den Bosch

Design Michele Crivellaro

Gwen photography Yvette Kulkens

Gwen makeup Elles Nijkamp

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Bloom & Wolf is thrilled to be named one of Europe’s 100 hottest startups by WIRED! It gives us even more motivation to continue our mission: to provide a sustainable and pesticide-free alternative to cut flowers without compromising on beauty.