Bloom & Wolf at House of Rituals
A new way to give flowers

The doors to our new Bloom & Wolf Floral Atelier at House of Rituals, in the heart of Amsterdam, are now open.

A place to discover our flowers in a different way. Choose a single, meaningful flower for someone special, create your own bouquet or find a beautifully wrapped gift to take with you.

Because sometimes, one flower says enough.

For centuries, flowers have been about more than beauty alone. We give them for birthdays, to celebrate new life, to say thank you or simply to let someone know we are thinking of them.

At our Floral Atelier, you can choose a flower for its meaning as well as its beauty. A rose for love. A hydrangea for gratitude. A tulip for a new beginning. A dahlia for strength.

Choose a single flower or combine different flowers into a bouquet that is entirely your own. If you choose a flower for its symbolism, you will receive a card explaining its meaning.

And because our flowers are made to stay beautiful for years, the gesture lasts long after the moment has passed.

Bloom & Wolf was founded on one belief: choosing silk flowers should never mean compromising on beauty or quality.

We source our flowers from specialised suppliers around the world and select only the most lifelike varieties. Many feature a real touch finish, making them almost indistinguishable from fresh flowers.

Every collection is created according to the same principles as high end floral design: form, movement, colour and composition.

Made to stay beautiful for an average of eight to ten years. No water. No wilting. Just flowers made to be enjoyed for years to come.

House of Rituals felt like a natural home for our first Floral Atelier.

Bloom & Wolf and Rituals share a love of exceptional design, craftsmanship, sensory experiences and the details that turn a product into something personal.

Together, we are introducing a new way to give flowers. One that allows you to choose exactly what you want to say, flower by flower.